Can you tell us a little more about how you get from visual idea to storyboard image to final rendered piece?
For me the visual idea is key. The hardest part of SciArt (for me) is figuring out the best way to communicate the message to an audience, which is why I find receiving help from the scientist and understanding the research so integral. Once we’ve figured out the idea I also look at a mechanism that can run through the whole narrative to keep it cohesive. For example: one can’t switch metaphors or it becomes hard to follow the visual idea.
Mood boards and reference images help to lock down these visual ideas and decide on a style and color scheme for the project.
From here storyboarding is just a matter of figuring out the composition and details of an image. In this case, we wanted to show that fruits were more than just sugar. The sugars are inside fibre and there’s the added benefits of vitamins and minerals, in contrast to the empty calories of fructose filled sugar drinks or candy seen in previous slides.
Finally, the fun and rewarding part you see, is when the image comes together in the style and color scheme. Here it’s just about adding detail, figuring out small issues of composition and color and making sure it looks good.
With my motion graphic skills I also chose to turn some of the images into GIFs – I think the added motion helps to grab viewers especially in the modern age where everything is competing for our attention. For this I import the layered image into Adobe After Effects where I can control all the motion elements.