Why blog for Lifeology
The Lifeology blog will be a leading space for discussions and learning around science art, public perceptions of science, the science and practice of science communication, how art can make our research and science communication efforts better, and more.
We welcome anyone interested in science, art and science or health communication to blog with us. Lifeology bloggers are given editorial freedom to share their work, thoughts, expertise or experiences related to these topics, with light editing and fact-checking provided by Lifeology team members including veteran science communication blogger Dr. Paige Jarreau. Lifeology bloggers also retain the copyright of the content they produce, but give LifeOmic license to host, share and repurpose this content for the purpose of promoting the Lifeology community.
Your Lifeology blog posts will reach scientists, artists, science writers and broader audiences alike. We will promote your blog posts within prominent science communication and art channels.
As a Lifeology blogger, you have the opportunity to get in early and grow your content and reputation with us, with huge opportunities for growth and positive influence on the practice of science communication as well as the science and health literacy of broader audiences.
LifeOmic has a successful track record of creating high-traffic science blogging content; our LIFEApps blogging community currently includes over 30 scientist bloggers and their content reachers over 200k unique visitors per month and nearly 2 million LifeOmic LIFE app users.
Lifeology bloggers will:
Write about anything they are passionate about related to science, art and science communication.
Retain ownership over the content they produce for the Lifeology blog, which will be published blog under a Creative Commons with Attribution license on the Lifeology.io site.
Have prominent by-lines and bios on all content they produce, and be able to link from their blog post bios to their own websites, portfolios, Lifeology courses, etc.
Have blog content they write prominently featured on the Lifeology site, LifeOmic’s public-facing social media accounts, etc. When appropriate, content may also be pushed to LifeOmic LIFE app users and future Lifeology app users.
Receive article / blog post copy-editing and optional in-depth feedback, science communication advice and consulting, and one-on-one science social media training with LifeOmic’s Director of Social Media and SciComm and experienced science blogger Paige Brown Jarreau (author of From The Lab Bench blog).
How to Be a Lifeology Blogger
Lifeology bloggers will contribute blog content related to their expertise, personal experiences or work related science, art or science communication, in the form of WordPress blog post drafts uploaded to the Lifeology WordPress dashboard. We also welcome bloggers to submit blog post drafts as Google docs to Paige (paige.jarreau[at]lifeomic.com) for editing and review prior to uploading as WordPress drafts. All blog posts must be approved and my be lightly edited by Paige or another Lifeology blog moderator. Both text and multimedia blogging content (art, animation or video content, etc.) are welcome.
While you can create Lifeology blog content on your own schedule, we will prioritize publishing of content created by regular blog contributors who submit at least one blog post / art content every month.
What blog post topics are welcome at Lifeology?
We welcome you to submit any content related to science, health, art, and science communication. Welcome topics include:
- Science communication projects or products you are working on
- SciArt and visual communication
- Advice for other science artists and science communicators
- Your thoughts and impressions as a consumer of science and health information (for example, blog about your impressions of new scicomm mediums and formats, including Lifeology courses!)
- Your experiences or process in creating art or other materials that help communicate science or represent what the science means to you
- Summaries or your expert views on research literature related to science or health communication, public perceptions of science, etc.
- Summaries of new science or health research papers or important findings / issues of public concern (which may also fit on our lifeapps.io site!)
- Human psychology related to science and health communication, information seeking behaviors, engagement, health behavior, health behavior change, patient engagement
Some content may also be a fit for our wellness content site, lifeapps.io! You are welcome (and encouraged!) to contribute content for both lifeapps.io and lifeology.io
What to Expect – Blogging Process!
If you are just getting started with Lifeology blogging, we encourage you to publish a blog post where you introduce yourself to the community and share a bit about the topics you are passionate about and what we can expect from your future blog posts.
When you first start blogging with us, you can expect to receive copy-editing and potentially suggested revisions on your posts by LifeOmic Director of Science Communication Dr. Paige Jarreau, or from another official Lifeology blog editor. Once you prove yourself with 3-5 blog posts that fit Lifeology’s mission and are of high quality, we can expedite publishing of your blog posts with minimal editing.
You can expect something like the following process for each blog post you create for lifeology.io:
1. Ping Paige via e-mail (email@example.com) and/or drop a note in our blog-post-ideas Slack channel (Join here) to share a blog post idea you want to explore. This can help you refine your idea to fit the mission and audience of the Lifeology blog.
2. Create a blog post draft in a Word document or Google Doc. Share your draft at any stage with Paige or drop it in our blog-post-ideas Slack channel (Join here) to get early feedback!
3. Upload your blog post draft as a new post in the WordPress dashboard of the Lifeology.io site. Use the default editor. Keep your formatting simple. Add any images you want included into our WordPress Media library and insert them on their own line, center adjusted, large size. Submit your draft for review. Need a WordPress tutorial? Contact Paige!
4. We will try to copy-edit and publish your blog post within 1-2 days. We will notify you as soon as your blog post goes live. If you are writing something more timely and want us to expedite publishing, just e-mail Paige (firstname.lastname@example.org).
5. Share your blog post!
As a veteran blogger, you will be able to publish and edit your blog posts yourself via our Lifeology WordPress dashboard.
Lifeology Blogging Guidelines
Bloggers will retain editorial freedom over their content, with content primarily edited for scientific accuracy and accessibility, and are encouraged to be creative and submit content related to topics they are most passionate about. However, we reserve the right to not publish or unpublish blog posts (we will always notify the blogger ahead of time, in these cases) that violate our blogging guidelines.
Lifeology bloggers will be held responsible for the accuracy of their content, particularly related to any science/health claims they make, or in discussions of science/research findings. Lifeology blog content should be evidence-based when it is not made clear that the content is directly related to personal experiences, thoughts and impressions. The Lifeology team reserves the right to fact-check your content and ask for revisions or content changes for the purpose of maintaining scientific accuracy.
Lifeology bloggers must attribute their sources where applicable. Lifeology bloggers should only submit content that they’ve created or have permission to use (e.g. images published in the public domain or under a flexible CC license). Blog posts that contain copyright-violating content may be unpublished.
Lifeology bloggers should cite their sources, either based on standard academic citation conventions or as permanent hyperlinks to their sources.
Lifeology bloggers can submit blog posts of any length, including blog posts that are very short and primarily feature art or other visual content!
Correspond early and often with Paige Jarreau during content generation, to ensure fit with Lifeology’s audience and blog style.
Write as often as works for you! A monthly cadence is great for building your own audience.
We welcome a range of writing styles in Lifeology blog posts! But we recommend that you write in a conversational, informal and friendly tone.
Lifeology blog content should be educational and engaging without an overabundance of jargon – scientific terms should be explained and content should be catered to a 6th grade reading level.
Lifeology bloggers should abide by the highest ethical standards in their blog posts. They should never write content that is slanderous or disrespectful or attributes blame or ill-intentioned motivations onto others, and should notify the Lifeology team ahead of time if producing any such content. Lifeology bloggers should also give people mentioned prominently in their blog posts, particularly if they or their work is mentioned critically, the opportunity to provide additional information or direct quotes where appropriate.
Lifeology bloggers should avoid causing harm at all costs with claims or interpretations in blog posts related to health/medical research, etc.
Any content that doesn’t meet the highest standards of accurate and ethical science communication may not be published.
LifeOmic will not allow the following in Lifeology blog posts:
- Inappropriate language (cursing, etc.)
- Sweeping health claims or research findings or health benefits, etc. described with reference and hyperlinking to primary scientific sources
- Anonymous quotes or references
- Conflicts of interest: Bloggers must disclose all conflicts of interest (e.g. writing about a health supplement, intervention, drug, etc. funded by the organization they work for, etc.) for ethical reasons, and are discouraged from any producing content that may be seen as primarily promotional or serving commercial interests.
- Other common sense “bad” behaviors like bullying, discrimination, discouragment, etc. Lifeology is a safe community for the exchange of information.