Don't Be Such A Scientist Archives

Narrative and emotional connection are keys to science communication

By Jordan Pennells|2020-04-13T15:46:47+00:00April 13th, 2020|Categories: Lifeology, Science communication|Tags: book review, Don't Be Such A Scientist, Lifeology, science communication|

Science and Lifeology writer Jordan Pennells reviews the book "Don't Be Such a Scientist" and shows us why emotional stories are key to science communication.